KNOWLEDGE TRANSFER BETWEEN UNIVERSITIES OF APPLIED SCIENCES AND SMES: A STUDY OF INNOVATION SPACES
Marco Wiersma
How can UASs and SMEs co-develop the absorption of knowledge
strategies to enhance their mutual capacity for identifying, transferring,
and applying knowledge under epistemic uncertainty?

Knowledge transfer
Technological change is moving fast. For small and medium-sized enterprises, this creates both opportunities and pressure. New knowledge, tools and ideas are widely available, yet turning them into everyday practice often proves difficult. Many organisations struggle not with access to knowledge, but with deciding what to trust, how to experiment, and when to change existing routines.
This research explores how Universities of Applied Sciences and SMEs work together to improve learning and innovation under these conditions of uncertainty. It focuses on practice-based collaborations in which students, educators and professionals jointly explore real-world challenges. These collaborations create innovation spaces where ideas can be tested, adapted and translated into workable solutions.
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Using a combination of interviews, observations and surveys, the study examines how knowledge is taken up in daily work. The findings show that learning is shaped by tension: between established ways of working and the need to adapt, between practical demands and more abstract forms of knowledge. Students often play a key role in this process by introducing fresh perspectives and questioning taken-for-granted assumptions.
Rather than treating knowledge transfer as a linear process, this research approaches learning as something that develops through experience, reflection and choice. It highlights how awareness, trust and experimentation determine whether new knowledge is actually used.
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The study offers insights for organisations, educators and policymakers who work in practice-oriented innovation contexts. It shows how learning under uncertainty can strengthen adaptability, without losing connection to everyday work.
PhD Defence
Friday 23 January, 10:30
Prof. dr. G. Berkhoffzaal
University of Twente, Enschede.
On Modal Consciousness
Modal Consciousness describes how people and organisations learn to act when certainty is no longer available. In fast-changing environments, decisions cannot rely on routines or fixed answers alone. Modal Consciousness focuses on awareness of what is possible, what is uncertain and what can be explored through action. It helps organisations shift from searching for the “right” solution to making conscious choices under changing conditions. By reflecting on assumptions, testing ideas and learning from experience, Modal Consciousness supports learning and innovation without requiring full certainty upfront. In practice-based collaborations, this awareness becomes a key capability for navigating complexity and change.

About
Marco Wiersma is a researcher working at the intersection of learning, innovation and practice-based knowledge. His work focuses on how people and organisations deal with uncertainty when existing routines no longer suffice. Drawing on extensive experience in applied research and collaboration with small and medium-sized enterprises, he studies learning as something that happens in real work situations, not only in theory. His research combines empirical fieldwork with conceptual reflection, aiming to better understand how knowledge is recognised, trusted and used in everyday organisational practice.